Search Engine Optimization and web promotion services

So you have a new website? But now that it's online and ready to go, no visitors are coming…so what can you do? You can promote the site through both traditional media such as newspapers, TV and radio or/and you can promote it online through banners, paid links, PPC and a multitude of other Internet alternatives. But the problem with these other methods is that you have to pay as you go for your traffic.

Organic versus PPC traffic

SEO on the other hand requires a nominal initial investment but afterwards the traffic source will be free since it comes from queries from potential clients on major search engines. This traffic is called "organic" and can keep coming in for years if the competition isn't to fierce and depending on the industry. For that reason, SEO can be a great investment for long term traffic generation.


More than only web promotion solutions

A web site is basically an giant business card or interactive "Yellow Pages" add. Fliers, newspapers, billboards and other traditional marketing methods should be implemented as part of your advertising strategy. Additionally, the Internet gave birth to a whole new world of promotional tactics including (but not limited too) viral marketing, link prospecting, stickiness creation, auto responders, newsgroups etc...Anon Solutions has extensive experience in both online and offline marketing.

What is SEO?

It is the creation of a search engine friendly web page. In order to be located by search engine spiders, web pages have to be optimized or "prepped". Numerous sites don't succeed because they cannot be located by prospective clients. Building a website alone without promoting it will more often than not result in failure.
How can this be achieved? Through creative and strategic placement of keywords and text in various targeted selected areas of a web page. Prominence, frequency and weight must also be calculated through complex mathematical algorithms in compliance with major search engines' ranking criteria. Proper layout, web design and content also contribute to significant traffic generation.


Our Web Promotion Strategies

What are some of the strategies we use to help your site get top rankings on major search engines? It's a combination of many techniques but here is a basic list of things we can do to help you reach your traffic goals:

- Submit your site to all major search engines
- Give you Alternate (Alt) image tags a description
- Use descriptive keywords in your H1 tags
- Use the tags
- Use heading tags for important parts of site
- Make sure all pages have over 250 words
- Include full address on every page of site
- Include link to index file on every page of site
- Submit your site to all major directories
- Create XML Google site map and plain text Yahoo Site Map, create static HTML site map for human visitors
- Press release
- Sound navigational structure
- Article marketing
- Forum postings

Every project is different so rates vary from site to site. For a free no obligation evaluation of your site and objectives please contact us. Full reports are generated for every project.