Vancouver Web Site Design Services

Although we have a multitude of locations outside of Vancouver and throughout Canada, Anon Solutions is based, and was originally founded in Vancouver BC Canada. While the website design process doesn't necessarily have to be done locally in Vancouver, the look and feel of the site should represent Vancouver as much as possible. Vancouver is unique in Canada and the website should try to reflect this reality as much as possible.

The location really comes into play when it comes to promotion (more so than for the design) of the website itself. If your audience is located in Vancouver BC Canada, the whole promotional strategy should be based on this to give you a definitive competitive edge over your local competitors.

 Vancouver BC geotargeting should be the focus of both your PPC campaign and organic seo strategies. Canada ( Canadian website) as a whole can also usually be promoted relatively easily and reaching the Vancouver market could be even easier at times. Sometimes it's better to target a smaller but more targeted audience that trying to aim for results on a national or international level. Additionally, sticking to Vancouver only on your PPC campaigns will save you money AND your click through ratio will be higher.

In conclusion. Although the world wide web might be a global marketing channel, it is equally important to take into consideration the local aspect of search seriously. Please contact us for an absolutely free 30 minutes phone or live chat Vancouver Canada website design consultation and we will be more than happy to answer any questions you may have.

The importance of geotargeting( For the Canadian Market)

Geotargeting is a way of making your website easily accessible to targeted geographical areas of the world. This can help a website cater to the local community and be more relevant to the services or products wanted by local residents.

We will use “Vancouver BC Canada Web Design Firm” as a broad set of keywords to demonstrate how this could be accomplished. There are numerous factors and techniques to be taken into account in order to have a successful organic as well as PPC campaign to reach the Vancouver BC Canada (website design firm in our example) market.

Using Pay Per Click to Geotarget

Using Pay Per Click search engines like Google is a great way to do this, it is possible to pay for clicks that only originate from Vancouver BC Canada. Nowhere else in the world will your sponsored listing show up. That could save you considerable amounts of money, because after all, why would you want someone from New York to click on website design services Vancouver, webmaster Vancouver or even Webmaster Canada? It is also always a good idea to use geotargeted keyword combinations for your PPC campaigns. Of course in the case of our example we are able to offer website design services anywhere in the world even if we weren’t geographically located there, but what if your business were strictly local?

Using *Organic Geotargeting

By strategically inserting geotargeted keyword combinations in various areas of the website (same as standard SEO techniques) a website should be able to reach targeted and specific markets if the industry is not too competitive. In our example, “Vancouver BC Canada Web Design Firm”, the competition is relatively fierce, so using the keywords or phrases Canada Webmaster or Web Designers Canada or even Canada website redesign to achieve high search engines rankings could be difficult or next to impossible without using alternate online SEO and promotional techniques like link building and alternate offline promotional strategies.

 *Organic results are the listings showing up in search engines that are NOT sponsored links. In the case of Google, organic results show up in the middle of the page on the search results, sponsored listings or PPC show up on the right.